Martin Wins Gold Effie For "World's Biggest Asshole"

June 02, 2017

Martin took home a Gold Effie last week for our work with Donate Life (World's Biggest Asshole) and was one of seven finalists for the Grand Effie honor. 

The Grand Effie winner was selected by the Grand Effie Jury just hours before Thursday’s Effie Awards ceremony in New York. Other Grand Effie finalists (the top-scoring Gold Effie winners) included:

• Be the Match and space150 for “Be the Guy”
• Seventh Generation and 72andSunny
• SimplyGo Mini and Ogilvy & Mather (with Carat London and FleishmanHillard) for “Breathless Choir”
• Lockheed Martin and McCann New York (with Momentum Worldwide, Universal McCann and Weber Shandwick) for “Field Trip to Mars”
• Donate Life America and The Martin Agency for “World’s Biggest Asshole”
• Office Depot and McCann New York (with Merkle and AGAIN Interactive) for “The Co-Worker Collection”

(via Adweek)

Congrats to all! 

Posted By: The Martin Agency

Martin London Exchange

May 23, 2017

We recently sent Copywriter Chris Martin and Art Director Jesse Mitchell to Martin London for a few weeks as part of the newly formed Martin London Exchange. Here's a glimpse into their experience. 



Posted By: The Martin Agency

New GEICO TV Featured on SHOOT

May 22, 2017

Our latest work for GEICO featured on SHOOT.

A plane’s takeoff is delayed on the runway--because fashion models are strutting down the airport runway. “Surprising”--but not surprising are the savings GEICO provides in auto insurance. 

This latest take on the long-running GEICO insurance campaign from The Martin Agency was directed by Steve Miller of RadicalMedia.

Credits

Client GEICO Agency The Martin Agency Production RadicalMedia Steve Miller, director.

Link to full article.

Posted By: The Martin Agency

Martin Takes Home 11 Pencils at The One Show

May 13, 2017

A big night at The One Show as Martin took home 11 Pencils (4 golds, 4 silvers and 3 bronze) for our work on GEICO ("It's Not Surprising" and "Crushed") and Donate Life ("World's Biggest Asshole") with 11 finalists, making for 22 total award recognitions. Congrats to the teams! 

Posted By: The Martin Agency

ADC Gold Cube for "World's Biggest Asshole"

May 09, 2017

Our work with Donate Life, "World's Biggest Asshole" won an One Club ADC Gold Cube for 2017 Advertising (Branded Content & Entertainment). 

Congrats to the team! 

Posted By: The Martin Agency