Since partnering in 2013, we’ve helped Benjamin Moore differentiate themselves in the paint category, from torture testing products, to showing off our superior service in-store, to creating a paint just for Red Sox fans. The brand continues to boldly go where other paint brands simply can’t, truly living up their brand line, "Paint Like No Other."

Is It Still Paint?

“Innovate” might not be the first word you think of when it comes to paint, but that’s exactly what Benjamin Moore does. In fact, for over a century the company has pioneered more vibrant, durable, eco-friendly paint products, going so far as to throw out age-old formulas and reengineer them to do things no other paint can do. So it made us wonder, if it behaves like no other paint on Earth, is it still paint?